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Have it Your Way, Every Day: How to save money and eat resourcefully.

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  How to save money and eat resourcefully. Have It Your Way, every day at Browns Butchers! Are you tired of being stuck with pre-packaged portion sizes from supermarkets? Do you often find yourself wasting food because you had to buy more than you needed? Well, the solution to your culinary woes is closer than you think! At Browns Butchers, we believe in giving you the power to have it your way, every day. Say Goodbye to Standard Portions: Gone are the days of one-size-fits-all portions that leave you with excess meat and dwindling bank accounts. When you shop at Browns Butchers, you're in control. You can specify the exact type and quantity of meat you desire, ensuring that you only buy what you need. No more food wastage, and no more overspending! Quality Meats, Expert Butchers: At Browns Butchers, we take pride in offering you the finest quality meats. Our expert butchers are passionate about their craft and are always ready to assist you in selecting the perfect cuts for your r...
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Social Media Advertising - Your questions answered

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Social Media Advertising - Your questions answered
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Social Media Advertising - An Overview

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Social Media Advertising and Digital Strategy - An Overview Learn how social media advertising can support your digital marketing strategy Introduction Brand awareness Engagement tracking Website traffic and conversions Conclusion Introduction
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Learn Email Marketing - 4 Best Practises for 2022 and Bonus Tips

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Learn Email Marketing - 4 Best Practises for 2022 and Bonus Tips Introduction: Email marketing is a low-cost form of marketing, that delivers high ROI for organizations. It encompasses digital, customer engagement, and online marketing methods to name but a few. It is also measurable at every stage, allowing the opportunity to track success and build customer insight.  Email marketing is an extremely effective marketing platform as it allows organizations to directly communicate with their audience in a personable and interactive way. When done correctly it can develop relations, build trust and nurture an audience or customer.  It is important to note that audiences or customers have to give their permission to receive email communications from organizations, usually through subscribing to a mailing list. This is not to be taken lightly, these are people actively stating that they want to be contacted by companies, giving their attention to the business or company. ...
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Content is King! Content Marketing

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  Content Marketing I recently created a presentation outlining some great examples of content marketing that could be used for a travel related website. Click here to view the presentation .  Along side this slide show I also created a video pitch where I discussed the best content examples I came across in my research. Click here to view the video.  Read on to see my notes for the video pitch:  Best Practise 1 Who- Zero to Travel Content- Free downloadable mini-course on “saving money while travelling” .  This was a good example because- it adds value to the audience and website visitors by offering them an educational asset for free .  What also made this a great content example- is that it used the gated content method. A particular standout for me as I did not come across many other travel related content examples that used this method.  To access the free mini-course- visitors had to sign up to Zero to Travel mailing list.   This gives Zer...
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Getting Personal- A Report on Personal Branding

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  Personal Branding  OVERVIEW What is personal branding? According to Wikipedia “Personal branding is the conscious and intentional effort to create and influence public perception of an individual by positioning them as an authority in their industry, elevating their credibility, and differentiating themselves from the competition, to ultimately advance their career, increase their circle of influence, and have a larger impact.”- Wikipedia (May 2022). In this report I will be outlining the importance of personal branding, how it can be achieved through social media and give examples of personal branding on social media.   The Importance of Personal Branding  Personal branding is important to both individuals and businesses as it builds connections and shapes impressions of the person and their business. This is invaluable for influencing and engaging with an audience, establishing authority in a field and ultimately creating opportunities for the individual an...
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Inbound Marketing- Who does it better? OVERVIEW I have conducted research into inbound marketing methods used by three organizations/websites, all of which in the area of personal development. The three websites I researched were: jimkwik.com , tonyrobbins.com and jamesclear.com . In this report I will be reviewing the marketing methods used by Jim Kwik’s & James Clear’s websites.  Jim Kwik’s Approach to Inbound Marketing  Kwik’s website uses Inbound Marketing effectively. He leverages multiple formats of content, including images, videos, podcasts and articles, engaging with visitors at all stages of the buyer's journey ; awareness, consideration and decision. Kwik's website utilizes existing customer reviews, an effective demonstration of the Inbound Marketing Flywheel Method , using customers' positive experiences to attract new customers. Kwik maximizes content to guide his audience to his products and services; books , courses , coaching and public speaking . ...
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